Proud to Partner with Pat Farley to Support New Jersey Schools

Written by Stephan Franco, CEO of Direct Promos

A Partnership Rooted in New Jersey Pride

We’re proud to share something close to our hearts — Direct Promos is partnering with Pat Farley, a lifelong New Jersey educator, coach, and community leader who has made giving back his life’s mission.

Born in Newark, Pat spent over 33 years teaching Health & Physical Education in both public and Catholic schools across North Jersey. Over the course of his career, he’s coached 60 seasons across six different sports and served as an American Red Cross instructor since 1996. His dedication to helping students, staff, and families runs deep — and now, that same passion is expanding into something bigger.

What This Partnership Means

Together, we’re working to support New Jersey schools, students, and local communities by making sure they have what they need to succeed — and to feel proud while doing it.

This collaboration focuses on the essentials that make a lasting difference:

  • Accurate, high-quality apparel and spiritwear that foster identity and pride
  • Graduation and milestone gear that celebrate every student’s achievements
  • Supplies and classroom resources that remove barriers and support daily learning
  • Community outreach programs that bring schools and neighborhoods together

For us, this partnership isn’t about selling products — it’s about creating access, comfort, and connection for the people who make New Jersey’s schools so special.

Why It Matters

Pat Farley has spent his life mentoring students and guiding athletes — helping them build confidence, discipline, and resilience. Those same values guide how Direct Promos works with schools every day. By teaming up, we can reach more districts, strengthen more programs, and give back in ways that truly count.

When students feel seen, supported, and equipped, they can focus on what really matters: learning, leading, and growing.

How You Can Get Involved

If your school, district, or community organization is looking for support — whether it’s spiritwear, event apparel, graduation packages, or supply drives — we’d love to talk.
This initiative is open to all New Jersey programs that want to uplift their students and strengthen their sense of community.

Reach Out:
Simply contact us here or reply to this post to start a conversation. We’ll help you find the best way to get involved or tailor packages for your school.

“New Jersey has given me everything — my start, my purpose, my community.
Now, I just want to give back to the state and the students who made it all worthwhile.”
Pat Farley

The Heart of the Work

This partnership represents what Direct Promos stands. By combining Pat’s decades of experience with our team’s resources, we’re creating something that reaches beyond classrooms and campuses — something that celebrates the true spirit of New Jersey.

If you’re part of a school or program that shares that vision, we’d be honored to connect.

Graduation Day’s Star Accessory: The Diploma Cover

Diploma Covers Deserve the Spotlight!

Diploma covers often get overlooked, but let’s be honest—they play a much bigger role than most people think. When it comes to graduation day, they’re all about the photo op.

Picture this: the ceremony is over, and happy graduates flood the campus, diploma covers in hand. Every corner becomes a backdrop for photos with family and friends. Snap after snap, each picture captures pride, joy, and the sheer relief of reaching a major milestone.

 

But the importance of a diploma cover doesn’t end there. Once the celebrations wind down, that cover becomes part of a display that honors one of life’s greatest achievements. Whether it’s framed on the wall, showcased on a desk, or tucked away safely, it symbolizes hard work, determination, and success.

A diploma cover isn’t just a protective case—it’s a keepsake that inspires graduates for years to come. It’s a reminder of what they’ve achieved and what they’re capable of next.

That’s why your school’s diploma covers should stand out. Add a touch of pride with your school’s name and logo embossed on the front. Go the extra mile with personalized options, like the graduate’s name printed in sleek gold ink.

Graduation is a once-in-a-lifetime event. Let’s make sure every student walks away with more than just a memory—they deserve a diploma cover that truly shines.

Ready to create something special for your grads?

Contact us for a quote today!

Set Your School Up for Success This Fall with a Free Online Apparel Store

Set Your School Up for Success This Fall with a Free Online Apparel Store

Back-to-school season might feel far off, but planning ahead means one less thing to worry about in the fall—especially when it comes to spirit wear, uniforms, and team gear. The good news? Direct Promos is making it easier than ever to get your school geared up with a FREE custom webstore—no hassle, no tech skills required.

Whether you’re a PTA leader, administrator, or coach, we know you’re juggling a lot. That’s why our team handles the full setup—from design to delivery—so you can focus on what matters most.

Here’s What You Get—for Free:

A custom-built online webstore featuring your school’s branded gear
A large banner to promote your store on campus
Customized flyers to send home or share digitally with families
✅ Access to premium back-to-school apparel and accessories
✅ Hands-on support from a team that knows school deadlines and spirit goals

Why Schools Love It

We’ve helped dozens of schools launch webstores that make it easy for parents and staff to order directly, saving time for everyone. You can use your store for:

  • Uniform orders
  • Fundraisers
  • Field day and spirit weeks
  • Staff gifts
  • Team and club gear

There’s no upfront cost, no inventory to manage, and no design stress—we take care of it all.

Get Started Today

Don’t wait until the fall rush hits. Secure your free store now and have everything ready to go by the time students are back in the classroom.

👉 Learn more about our Webstores
👉 Explore Back-to-School Options

Let’s make this school year your smoothest yet—starting with custom gear your whole community will love.

The Power of Color in School Apparel & Branding

The Power of Color in School Apparel & Branding

Color is more than just a design choice — it’s an identity. When it comes to schools, teams, and organizations, color connects students, staff, and communities in an instant. It’s the first thing people notice on a jersey, hoodie, or custom t-shirt — and it’s what makes your apparel stand out.

At Direct Promos, we offer an extensive range of apparel colors to help you match your school spirit or program branding perfectly. From classic athletic shades like deep navy, bold crimson, and vibrant gold to softer tones for staff apparel or community events, the right color can set the tone for pride and unity.

Pairing color with the right style matters too. Hoodies, sweatpants, polos, warm-ups, and spirit gear all look different depending on the fabric and shade you choose. With our broad supplier network and partnerships, we make it easy to select colors that last, wash after wash, without fading the energy of your design.

Whether you’re gearing up for back-to-school, planning spirit wear, or outfitting a team, color consistency ensures that your message and pride carry through every item. And if your exact shade isn’t in a catalog, we’ll work with you to source or customize it.

Ready to explore the full range of colors? Visit our Apparel Colors Page or Contact Us today to talk about your school’s next project.

Your school’s colors aren’t just shades on a chart — they’re part of your identity. Let’s make sure they shine on every piece of apparel you put out this year.

Running or Attending a Parade? Let’s Make Your Presence Unforgettable

Branded Swag, Apparel & Displays for July 4th and Juneteenth Events

If you’re organizing, managing, or leading a group in a July 4th or Juneteenth parade, you know how much work goes into creating a meaningful and memorable experience. Whether you’re running the entire event, coordinating a float or walking group, or simply representing your school, business, or organization — your presence matters.

At Direct Promos, we help parade leaders like you make it count. With high-impact gear, custom apparel, and fast-turnaround promotional items, we make it easy to show up looking sharp, unified, and on-brand.

Make Your Parade Presence Count

Parades are more than festive events — they’re high-visibility platforms. Thousands of attendees (and plenty of cameras) mean every shirt, sign, and giveaway item reflects your brand or mission.

That’s where Direct Promos comes in. We help you design and deliver custom solutions that fit your event goals, theme, and timeline.

Smart Swag That Works

If you’re in charge of outfitting a float, setting up a booth, or just making sure your group is prepared, these items are tried-and-true parade performers:

  • Hand Fans & Mini Flags – Great for spectators and marchers alike — keep people cool and show off your logo
  • Custom Water Bottles – Practical giveaways that keep your message in hand and in use
  • Branded Sunglasses – A fun, crowd-pleasing item that adds style and unity
  • Tote Bags – Handy for attendees and perfect for distributing other materials
  • Wristbands – Easy to distribute and perfect for ID, access, or just fun flair
  • Lip Balm or Sunscreen – Small but thoughtful touches that show you planned with care

Want to go bigger? Create pre-packed swag kits for volunteers, teams, or VIP attendees.

Apparel That Brings It All Together

Outfitting your staff, volunteers, or marching group? We’ve got custom T-shirts, polos, hats, and more — all tailored for warm-weather wear and maximum visibility.https://shopdirectpromos.com/

Coordinate your team in red, white, and blue for the Fourth of July or use bold red, black, and green for Juneteenth — we’ll help you choose the right colors, styles, and fits for your audience.

Need Banners or Booth Displays?

Parade booth? Sponsoring a staging area or finish line? Direct Promos also offers large-format signage, tablecloths, feather flags, and wraps to help you brand your event from start to finish.

Explore Custom Signage & Displays »

Fast Support for Busy Organizers

We know planning a parade or activation can be hectic. That’s why we offer:

✅ Fast turnaround on in-stock items
✅ Mockups and quotes quickly
✅ Custom support from a real person who knows what you’re juggling
✅ Same-day shipping on select products from our warehouse

Need something now? We’ll pull from ready-to-go options to make sure your gear arrives on time.

Make this year’s event your most impactful yet
Whether you’re organizing the parade, managing a booth, or coordinating a group’s involvement, we’re here to help you lead with pride, purpose, and unforgettable branding.