Online Team Stores for NYC Schools

Stop managing apparel orders manually.

Let parents order directly through a custom online store built for your school while we handle the setup, ordering, and fulfillment process for you.

Every store includes free banners and promotional flyers to help spread the word.

Get A Store

An online team store for schools takes the paperwork out of spirit wear, team uniforms and fundraisers. Instead of collecting sizes, cash and checks by hand, families, players and staff order online and choose their own items and sizes. Direct Promotions builds the store with your logo and colors, produces the order and handles fulfillment. We are a Brooklyn-based company that has served NYC schools since 1984, so we know how schools actually buy.

How an online store works

  1. Share your logo, your colors and what you would like to offer, such as tees, hoodies, hats or team uniforms.
  2. We set up your online store with your branding and products.
  3. You share the store link with your families, team or staff.
  4. Everyone orders their own items and sizes online.
  5. We produce the orders and handle fulfillment.

Your rep will confirm timing and details for your store.

Who online stores are for

  • School spirit wear and PTA fundraisers
  • Sports teams and booster clubs (see our custom sports wear)
  • Clubs, student groups and after-school programs
  • Teacher and staff apparel

Why schools choose an online team store

  • No more collecting cash, checks and size lists by hand
  • Each person chooses their own items and sizes
  • Your logo and colors on every item, so the whole program looks consistent
  • One team handles production and fulfillment
  • Local experience: Brooklyn-based and serving NYC schools since 1984

At Direct Promotions

Custom School & Organization Webstores Made Simple

Our webstores make it easy for schools, teams, and organizations to order apparel and promotional items, without the hassle. 
 
Each store is custom-built, branded with your logo and colors, and fully managed by Direct Promos. We handle the setup, design, orders, and fulfillment, so you can focus on what matters most: your students and community.
Get A Store
Phone showing a school's online apparel store with a purple tee, hoodie, flannel pants and bucket hat
Multi-station screen printing press with green and blue screens

At Direct Promotions

Streamlined Ordering for
Everyone

Say goodbye to paper forms and lost checks. With your own online store, families and staff can shop anytime, anywhere. Orders are processed directly through us — simple, secure, and stress-free.
Get A Store

At Direct Promotions

Build School Spirit & Raise Funds Effortlessly

Webstores aren’t just convenient, they’re powerful tools for fundraising and building community pride. Every purchase supports your school or program while giving students, families, and staff gear they’ll actually want to wear.
Get A Store
Purple and gray school spirit wear laid out, including hoodies, tees, hats, shorts and bags

Frequently Asked Questions

An online team store is a web page where families, players or staff order branded apparel themselves, choosing their own items and sizes. Direct Promotions sets it up with your logo and colors and handles production and fulfillment.

Yes. Online stores are popular for PTA and booster club spirit wear. Ask your rep how fundraising options work for your school.

Hoodies, tees, long sleeves, hats and beanies, and team uniforms and warmups are common choices. Your rep can confirm what is available for your store.

Families order online and choose their own items and sizes. Your rep will walk you through how payment and delivery work for your store.

Yes. We are based in Brooklyn and have served schools, teams and businesses across New York City since 1984.

Ready to simplify your next order? Request a quote, or ask your rep about setting up an online store for your school, team or PTA.